What is RLSA, and how does it work?

ANUBHAV

Explain the term RLSA and how it works.

MdHabib

You can tailor your search ad campaigns for those who have already visited your website using RLSA, or Remarketing Lists for Search Ads. On Google and many other search partner websites, bids and advertising can be customized to these visitors. This enables you to bid on rarely used keywords and to optimize your existing keywords for visits.